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The Definitive Guide: Position Your Restaurant on Google for Free

By Carta Team

The Definitive Guide: Position Your Restaurant on Google for Free

A digital menu is an essential digital marketing tool, not just operational. Its critical benefits for SEO are:

  1. Mobile Optimization: Ensures an excellent user experience (UX) on any device, crucial for Google ranking.
  2. Increased Dwell Time: Interactive content makes customers spend more time on the page, a quality signal for Google.
  3. Fresh Content: Allows real-time updates of dishes and prices, indicating to Google that the site is active and relevant.
  4. Keyword Usage: Each dish and description allows including specific search terms ("gluten-free tapas", "vegetarian ramen"), improving visibility.
  5. Direct Dish Indexing: HTML content is readable by Google, allowing your restaurant to appear in specific product search results (unlike PDF menus).
  6. Reduced Bounce Rate: By offering the sought-after information immediately and legibly, customers don't leave the site, which reinforces your good ranking.

In summary, a digital menu transforms the menu into a powerful SEO tool to capture customers directly from Google.

Ready to digitize your menu and improve your restaurant's online presence? Carta.app offers you the fastest and easiest solution to create your free interactive digital menu.

Follow these simple steps and you'll have your establishment ready to attract customers in minutes.

Express Restaurant Setup (SEO Optimized)

Registration on Carta.app is your first step toward better web positioning.

First Steps: Access and Registration

Go to Carta.app and register in seconds using your Google account or email. Once inside, let's configure the key information that will help you appear in searches.

Your Profile for Google Maps and Customers

  1. Business Name: Enter the exact name of your restaurant. This is a key factor of your brand and won't be translated.
  2. Attractive Description: Take advantage of this space to describe your cuisine and atmosphere. Use keywords like "restaurant Your cuisine type in Your city" (e.g., "Mediterranean tapas restaurant in Barcelona"). Pro Tip! Write in your main language; our AI will translate this description and your entire menu to 10 languages with a single click.
  3. Location and Contact: Enter the full address of your venue. This information is essential for your customers to find you on the map. Also define your Local Currency and Time Zone.
  4. Plan Selection: Review and select the plan that best fits your business. We are 100% transparent, and we offer a powerful free version to get started.

Your Website is Ready!

Once created, it's time to improve the user experience:

  • Quality Images: Click "Edit" to upload the best photos of your venue and your star dishes. Visual appeal is fundamental for sales. Discover how to take better photos in our guide: Improve your menu with photos that captivate
  • Connect Social Networks: Make it easy for your customers to follow you by adding direct links to Instagram, TripAdvisor, and other platforms.

Next Goal: Create Your Menus!

Now that your page is ready, you can start with the most important thing: creating your digital menus. Follow our step-by-step guide to create your menu that sells: Create your online menu for free


Have questions? Check our Frequently Asked Questions, explore our features, or contact our team. We're here to help you succeed.